Average Shoppers are Willing to Pay a Premium for Locally Produced Food
Submitted on Jul 01, 2008 (Original item from 2005)
Diet and Nutrition | Farming Practices | Food Trends | Food/Product Selection or Purchase Criteria | Meat, Dairy, Egg Consumption
by
According to research by Ohio State University, the average shopper is willing to pay a premium for locally produced foods, largely because of guaranteed freshness and a preference for buying food produced by small farms over large, corporate operations.
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